Read what our clients have said about working with Westlink
TESTIMONIALS
"Westlink Consultants have been invaluable during an influential time of growth for the CEBL. Matt helped bridge relationships with the right brand decision-makers and sharpened our partnership development strategy to align with our growth objectives both regionally and nationally. I recommend Westlink without hesitation to any organization looking to accelerate commercial outcomes."
— Cameron Kusch, SVP, Commercial Operations, Canadian Elite Basketball League
"TRANSFORMATIVE is the word that best describes Matt and his team at Westlink. His expertise has taken our sponsorship portfolio to new heights - from asset identification and mix refinement to valuations and pitch preparation. It’s a complex process, yet the results for CMSA have exceeded all expectations. Beyond the outcomes, what truly sets Matt apart is his people-first approach, his willingness to roll up his sleeves, and the ease of working with someone so genuine, trustworthy, and collaborative. It’s no surprise his network continues to grow and clients return year after year - a reflection of both his results and the sincere relationships he creates"
— Carlo Bruneau, Executive Director, Calgary Minor Soccer Association
“Working with Westlink Consultants has been tremendously impactful. Their team provides expert guidance, innovative solutions, and a deep understanding of our business needs. We’ve seen real improvements in efficiency and growth thanks to their tailored approach and dedication.”
— Jordan Smith, Sports Operations Specialist, Gaming, Play Alberta
“Working with the team at Westlink Consultants has been an exceptional experience. Their professionalism, responsiveness, and deep understanding of corporate sponsorships have been invaluable in guiding Kal Tire through complex negotiations and strategic partnerships. Westlink’s proactive approach and timely communication ensure every opportunity is managed with precision and care. They’ve become a trusted partner we can rely on for expert advice and outstanding results.”
— Jamie Shillingford, Marketing Manager, Kal Tire
"Committed, passionate and most importantly, effective. Westlink is best-in-class at uncovering and providing strategic marketing solutions for his partners, with a proven track record for achieving objectives and profitable growth."
— Neal Covant, VP, Client Services, IMI International North America
"Matt McPhee is a thoughtful, trusted and compassionate leader amongst his peers in the sponsorship industry in Canada. Matt's relational and consultative approach creates impactful campaigns and generates results that always tie back to strategic priorities. Westlink's potential is endless with Matt at the helm."
— Matthew Bennett - Director, Corporate Partnerships for Ottawa REDBLACKS
"Having worked with Matt for over a decade now, I can confirm that he is one of the best partnership development experts in the industry. Not only does Matt find win-win situations, he also finds unique ways for partners to integrate and collaborate towards delivering these symbiotic relationships."
— Scott V.J. Johnson - Associate Vice President, Corporate Development for Support Our Troops
"Westlink Consultants have the unique ability to see sponsorships through a different lens- creating opportunities, long-term partnerships, and most importantly, results that our clients are looking for. They are easy to work with, deliver on the promises, and have always exceeded our expectations."
— Karissa Anderson, Founder & CEO of AM/FM
"As we establish a new pro club into the market through COVID, Westlink consultants have been an amazing partner in developing our story and brand, connecting our mandate to similar community leaders. The experience, tactics and relationship development from Westlink has been excellent and will no doubt reap rewards for years to come."
— Brett Fraser - President, Edmonton Stingers Basketball Club
"I have had the privilege of working with Matt on multiple projects throughout the years. I can say without a doubt he is one of the best in the business and an absolute pleasure to work with."
— Max Dawson, Partner of Humanis Executive Search
“You’d be crazy not to use these guys”
— Sean Hill, Managing Partner, City of Champs